MEMBERSHIP OPEN · MONTHLY, NO LOCK-INEST. 2026 · OSLO

Your personal coach, a community behind you, and me in your corner helping you reach your goals. We build teams that help great people become better versions of themselves, a little better every single day.

Joachim Haraldsen
I'M JOACHIM
$149/mo USD, billed monthly, no lock-in. A personal coach, a real plan, and a community behind you from day one.
Joachim Haraldsen
MEMBER PRICE
149USD/MO
1:1 COACHINGWEEKLY CHECK-INSREAL RESULTS$149/MO USDMONTHLY, NO LOCK-INJOIN THE TEAM1:1 COACHINGWEEKLY CHECK-INSREAL RESULTS$149/MO USDMONTHLY, NO LOCK-INJOIN THE TEAM1:1 COACHINGWEEKLY CHECK-INSREAL RESULTS$149/MO USDMONTHLY, NO LOCK-INJOIN THE TEAM1:1 COACHINGWEEKLY CHECK-INSREAL RESULTS$149/MO USDMONTHLY, NO LOCK-INJOIN THE TEAM
190K+
YouTube subscribers
151M+
Video views
Aug '23
Transformation started
Featured in
The story

Where this started

Three years ago I was sitting behind a screen all day, no movement, eating junk. Then I decided to make a lifestyle change. Nothing dramatic, just showing up and being consistent, following a real plan. Now I want to help others do the same. It's so much easier when you're part of a team, with a real coach in your corner and people around you going through the same thing.

You don't have to go through this alone. That's the whole point.
— Joachim
Before

Before

After

After

How it works

Not another fitness app. Not a PDF program. A real team that works with you personally and follows up every week.

01

Your own coach

You get matched with a coach who builds training and nutrition around your life. Weekly check-ins. The right adjustments. Personal follow-up. Not a standard template, but tailored to you, your goals, and your body.

02

People doing the same thing

A private, closed group where people share what's working, keep each other accountable, and share the wins along the way. I'm in there every day sharing my own experiences and updates.

03

Built to keep you going

Challenges, partner deals, and a structure that makes consistency easier. This isn't something you check once a week. It's how you train now.

What being a member looks like

More than a program

You get a real coach from day one. The rest gets built as the team grows. Here is what is ahead.

From day 1
Personal coach
1:1 with a real coach who knows your program, gives video feedback, and adjusts as you go.
A plan made for you
Training and nutrition built for your level, your equipment, your week. Not a template everyone gets.
Telegram community
Private group with members and coaches. Quiet when you need focus, there when you need a push.
Launching soon
Bi-weekly team call
One hour every fortnight. The whole team, the coaches, Q&A and talk about where you are.
Monthly challenges
One challenge per month. Prizes from our partners. Friendly competition, real prizes.
YouTube spotlight
Each month we pick one member story and tell it on Joachim's YouTube. 194,000 see it.
Faculty of the month
Each month a Norwegian specialist takes over. Doctor, nutritionist, physio, sport psychologist. Workshop and Q&A.
Workshop library
Every workshop is recorded and added to the library. Yours for as long as you are a member.
Members-only content
Behind the scenes on Joachim's training, food, recovery, and brand-building. Things that do not go on YouTube.
Collabs and event access
Brand drops, early access, and invites to things we cannot announce publicly.
Coming 2026
Team Haraldsen Samling, Oslo
One annual gathering. Training together, sauna or cold plunge, meet your coach in person. Goodie bag.
Level system
Five dimensions: strength, conditioning, mobility, consistency, recovery. Your coach confirms when you level up.
Season leader
Monthly challenges roll up into a yearly leaderboard. The winner gets a day with Joachim filmed for YouTube, a custom kit with their name and year, and a goodie pack from our partners.

Meet the coaches

We're hand-picking coaches with real credentials and real track records. No silver bullets. No fluff. Just people who care and know what they're doing.

Martin Fagerhaug, coach at Team Haraldsen
Coach

Martin Fagerhaug

Coach and bodybuilder from Trøndelag. Made his stage debut in 2023 with first place in classic bodybuilding debutant and third in classic physique open class. Works with people who want to build muscle, lose fat, or both. Builds training and nutrition around habits that last.

  • Muscle building
  • Fat loss
  • Habits that last
Coming

More coaches

We add the next coach when Martin is at capacity. That keeps quality high and the waitlist honest. If you fit the bar below, send us your application.

Apply

Become a Team Haraldsen coach

We're adding coaches as demand grows. If you meet the bar, send an application.

Requirements

  • Norwegian-speaking
  • At least 2 years coaching paying 1:1 clients
  • Documented client results (before/after with consent, or testimonials)
  • Relevant education or certification (PT, nutritionist, sports science, NSCA/ISSN, or equivalent)
  • Own personal brand presence (Instagram, YouTube, TikTok, or newsletter)
  • Willing to deliver via the coaching platform we land on

Nice to have

  • A clear niche (bodybuilding prep, fat loss for busy parents, strength for women 40+, etc.)
  • Comfortable on camera. We feature coaches in Noobwork content
  • Based in Norway, or working in the Norwegian timezone

Send your application to

joachim@noobwork.no

What every coach brings

  • Certified personal trainer and/or nutrition coach
  • At least 2 years of coaching real clients — not just their own training
  • Lived it themselves — not just reads about it
  • Weekly 1:1 check-ins, not canned group replies
  • Available on Telegram for quick questions between check-ins
  • Adjusts your plan as life happens — injuries, travel, stress, wins
Real talk

Your review could live here

We don't fake testimonials. Once the team is running, members who share their story get featured here — photo, first name, and their result.

Coming with the first members

Be one of our first stories

Members who submit a review with their progress get featured on this page for the life of the program, and your social media tag if you want some promotion!

The offer

What you get

  • Your personal coach

    Weekly 1:1 check-ins, a custom training plan, and nutrition guidance built around your life

  • Private Telegram community

    Daily updates from Joachim, peer accountability, and real answers from people walking the same path

  • Monthly team challenges

    Structured group programs that keep you sharp when motivation dips

  • Weekly team calls

    Live Q&A with Joachim on training, nutrition, mindset, and what's actually working

  • Partner discounts

    Supplements, gear, gyms, apparel — growing as we add partners

  • Monthly, no lock-in

    Billed monthly, cancel anytime. First month refunded if it isn't working for you.

Member price
149 USD/MO

First month includes your custom training plan + meal plan

$149/mo USD. Billed monthly, no lock-in.

Watch the work

Fitness from the feed

Three recent videos from the fitness playlist. Not performances — just the work.

See the whole playlist
FAQ

Questions you're probably asking

If we haven't answered it here, email joachim@noobwork.no and we'll add it.

  • How is this different from Future, Noom, or a cheap PDF program?
    You get a real human coach who knows you by name, a community that holds you accountable, and me in your corner sharing what's working. Apps track you. We coach you. PDF programs are generic. We build yours from scratch.
  • Who is this actually for?
    People who've tried apps and programs and want something more personal. Adults ready to commit 3–5 hours a week to training and want a real human in the loop. Not for 'tried-everything-overnight' shoppers.
  • Do I need a gym?
    No. Your coach will build around what you've got — home gym, commercial gym, or just bodyweight + bands. The plan fits your setup, not the other way around.
  • What if I've never trained before?
    Perfect — that's who this works best for. Your coach meets you where you are and ramps slowly. No 'crushing leg day' on day 1. We build the habit first, the intensity second.
  • Can I cancel anytime?
    Yes. Month-to-month, no lock-in. If it's not working for you, you tell us and we refund your last payment. No awkward phone calls, no retention scripts.
  • What if I don't click with my coach?
    You switch. Just tell us and we'll match you with someone else. The coaching relationship matters — if the fit's off, we fix it.
  • Why $149/month?
    Real 1:1 coaching, weekly check-ins, a private community, and team challenges — built around you and followed up by a human, not an algorithm. Monthly membership, no lock-in. Cancel anytime.
  • When can I start?
    Right now. Click 'Join the team', pay via LaunchPass, and you get Telegram community access immediately. Your coach reaches out within 24 hours to set up your first weekly check-in.
  • What if I'm outside Norway?
    All good. Our coaches work in both English and Norwegian — pick whichever language you're most comfortable in for your 1:1 coaching. The community chat runs mostly in Norwegian for now, since that's where most early members are.